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Manager, Integrated Marketing, 837 and Brand Experience
Category: Telecommunications
  • Your pay will be discussed at your interview

Job code: lhw-e0-89762514

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Samsung Mobile

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  Job posted:   Thu May 17, 2018
  Distance to work:   ? miles
  2 Views, 0 Applications  
Manager, Integrated Marketing, 837 and Brand Experience
**General Description**
Manager, Integrated Marketing, 837 and Brand Experience About the role: The Samsung 837 / Brand Experience Integrated Marketing Manager will coordinate and implement Go-To Market integrated campaigns for key Samsung 837 and Brand Experience initiatives. This includes the coordination of all key components of each integrated campaign and proactively establishing effective working relationships across the Integrated Marketing teams which include: media, experiential, PR, digital marketing, insights, demand generation, product marketing, channel marketing teams and external agency personnel. The ideal candidate will have a background in strategy and/or marketing in consumer-focused or technology industries. This individual will lead initiatives reporting to the Head of Partnerships and Programming for 837 and will work closely with the Director, Marketing Excellence to ensure full integration of 837 and Brand Experience programming. Responsibilities:
* Enable Samsung 837 to implement initiatives under evolving marketing playbook, by focusing on success in the following key areas o Social o Paid Media o In space marketing o Grassroots efforts o o Analytics o CRM o Internal Evangelism
* Represent 837 and Brand Experience in Integrated Marketing Teams for key products, services and initiatives and ensure that the channel(s) is properly supporting these campaigns
* Work with 837 Partnerships team and Director, Marketing Excellence to ensure that initiatives presented support larger brand campaigns
* Work with 837 design and copywriting team to drive strategy of internal executive presentations
**Necessary Skills / Attributes**
* A Bachelor's Degree in Business or marketing from an accredited college or university; a Master's Degree in business or marketing is preferred
* 3 - 5 years experience in brand product marketing or marketing/communications
* Experience with consumer electronics or wireless products preferred but not required
* Understanding of key cross-functional marketing fundamentals including media, experiential, digital, social, PR, product/brand management and channel marketing
* Strong understanding and belief in consumer-centric marketing
* Proven relationship-building skills with developing and maintaining excellent working relationships with all appropriate levels within teams, business units and large organizations, both inside and outside the company
* Passion for creating great consumer experiences, and for solving complex problems
* Refined project management skills with an ability to translate broad business requirements into actionable project plans
* Ability to work independently, quickly, and thoroughly to prioritize and complete tasks under multiple deadlines while guiding others to do the same
**Company Information**
Since being established in 1969, Samsung Electronics has grown into one of the world's leading technology companies and has become recognized as one of the top 10 global brands. Samsung is currently ranked #2 on Forbes' "Most Reputable Tech Companies" for 2016 and #6 on Interbrand's "Best Global Brands" list for 2017.Our network extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. As a result of our commitment to innovation and unique design, the Samsung organization is one of the most decorated brands in the electronics industry. Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a recognized innovative leader in consumer electronics, mobile devices and enterprise solutions. A wholly owned subsidiary of Samsung Electronics Co., Ltd., SEA is pushing beyond the limits of today's technology and providing consumers and organizations with a portfolio of groundbreaking products in appliances, home entertainment, Internet of Things, mobile computing, smartphones, virtual reality, wireless infrastructure and wearables, in addition to offering leading content and services related to mobile payments, 360-degree VR video, customer support and more. Samsung is a pioneering leader in smartphones and HDTVs in the U.S. and one of America's fastest growing home appliance brands. Samsung's philosophy is based on our strong determination for growth, perpetual innovation and responsibility to corporate citizenship. As part of our Samsung Gives philanthropic platform, we offer companywide Days of Service, a volunteer time off program, and an employee giving match program, so our employees can support causes that are closest to their hearts and choose how they want to give back. Since 2002, Samsung has provided more than $46 million to more than 1,000 public schools and community organizations in the United States through its many citizenship initiatives, including the STEAM-education based Solve for Tomorrow Contest. At Samsung we work hard - every day. It is a fast-paced and challenging work environment, and we are a nimble team that constantly pushes ourselves to be the best. If you have energy, passion, dedication and drive, and you thrive in a fast-paced workplace, the rewards at Samsung are many. Apply today and find out why LinkedIn ranked us as one of North America's Most InDemand Employers in 2015. Samsung Electronics America provides Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, status as a protected veteran, genetic information, status as a qualified individual with a disability or any other characteristic protected by law.
*Category:* Marketing
*Full-Time/Part-Time:* Regular Full-Time
*Location:* , New York New York, New York New York, New York New York, Germany

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